The UNESCO Chair wishes everyone a happy Easter and a joyous season ahead.Photo: Holy Week processions in Mendrisio, Switzerland (Intangible Cultural Heritage of Humanity since 2019)Photo Credit: Mendrisio Turismo
With almost 12’000 learners participating in the first two volumes of the MOOC, the 3rd volume compiles a rich list of global case studies that complement the theoretical overviews of the six main topics covered. It will be taught in English and Arabic. Register now, classes start May 24!
USI UNESCO chair is deeply involved in the Master in International Tourism offered by USI through teaching, applied research projects, Master thesis opportunities, and internships offered to students. Registration for the AY 2021-2022 is now open.
A series of online webinars dedicated to “Tourism & Heritage for local development”, organised by Our World Heritage initiative was held throughout February 2021. Chair-holder prof. Lorenzo Cantoni has participated in several events. Check out the website for future events.
Prof. Cantoni was a speaker at the Global Hospitality and Tourism Conference on Experiential Management and Marketing (GHTC-2020). The conference was held via hybrid mode in Shillong (India), on March 18-20, 2021. Watch the video!
Soha is the newest addition to the team! She studies International Tourism at USI and is currently working on the Erasmus+ project "ICT for Sustainable Tourism Development" as an intern.
Tetteng is a recent graduate of the Master of Finance (MSc – Faculty of Economics) of USI. At USI UNESCO Chair he conducted two studies: one about Kanga - a colourful fabric mostly worn by women in East Africa, and another one about UNESCO World Heritage Sites located in the East African Community.
Mele, E., Kerkhof, P., and Cantoni, L. (2021). Analyzing cultural tourism promotion on Instagram: a cross-cultural perspective. Journal of Travel & Tourism Marketing, https://doi.org/10.1080/10548408.2021.1906382
Mele, E., Kerkhof, P., and Cantoni, L. (2020). Cultural localization in online heritage promotion. Journal of Heritage Tourism: 1-17.